With an unwavering vision, fashion designer Julia Palm pioneers contemporary slow fashion through a project-based model in Aotearoa/New Zealand. Her brand, JPalm, embodies meticulous craftsmanship, sustainability, and a deep commitment to the slow fashion movement.
JPalm's journey began within a designer/maker framework, where Julia Palm's exceptional talent allowed her to create exclusive garments from unique textiles, fueling her exploration of style within the slow fashion ethos. This approach has evolved to include small batch manufacturing with industry experts across New Zealand.
Julia Palm's expertise in pattern making and construction lies at the core of JPalm's success. Each garment showcases her discerning eye and commitment to quality.
JPalm goes beyond being just a fashion brand; it serves as a powerful means of communication. The choice of materials and meticulous attention to detail reflect Palm's artistic background, resulting in fierce and unexpectedly beautiful creations.
Rooted in rebellious origins the JPalm brand embraces its punk culture influences. The design language has evolved to incorporate subtle nods to sportswear, uniforms, and workwear, adding a contemporary and utilitarian essence to its dynamic and ever-evolving aesthetic.
Guided by a designer/maker framework, Julia Palm seamlessly blends personalised craftsmanship with collaborative expertise, resulting in distinctively tailored garments that epitomize longevity and quality.